LILY’S LEGACY SENIOR DOG SANCTUARY PRESENTS SECOND ANNUAL SAVING SENIOR DOGS WEEK National Senior Dog Awareness Campaign to Benefit Senior Dog Rescues in the United States October 26 – November 1, 2020 Petaluma, CA (September, 2020) – For the second year in a row, Lily’s Legacy Senior Dog Sanctuary, a nonprofit rescue organization dedicated to saving homeless senior large-breed dogs in California, will partner with senior dog rescue organizations from across the United States to present the Second Annual Saving Senior Dogs Week - a week long national education/fundraising campaign designed to raise public awareness of the plight of homeless senior dogs all cross the United States. Saving Senior Dogs Week (October 26 – November 1, 2020) is a week-long national social media campaign aimed at raising awareness of the struggles of homeless senior dogs, increase public awareness of the joys of adopting senior dogs, reduce unnecessary euthanasia, and provide existing senior dog rescues in the United States with much needed funding to carry out their missions. “We were extremely touched by the amount of support we received with our first Saving Senior Dogs campaign last year - it was truly incredible to see people from all over the United States, and the world embrace this cause,” said Alice Mayn, Executive Director of Lily’s Legacy Senior Dog Sanctuary. “People are becoming aware of the struggles of homeless senior dogs and we’re so pleased to have given out our first Saving Senior Dogs grant this year to a new start-up senior dog sanctuary. But we still have so much work to do especially now in these uncertain times.” It is estimated that approximately 670,000 shelter dogs are euthanized each year in the United States. Senior dogs are least likely to be rescued or adopted from shelters and are most at risk of being euthanized. Although there are an estimated 14,000 animal rescue organizations nationwide, less than 40 of them are dedicated exclusively to rescuing, rehabilitating and re-homing senior dogs. Proceeds from the fundraising campaign will be divided equally among the participating senior dog rescue organizations, and 25% of the funds will go into the Saving Senior Dogs grant fund to provide startup funding and support for individuals interested in founding a new senior dog rescue. 100% of the funds will go towards saving thousands of homeless senior dogs. The first Saving Senior Dogs Grant has been awarded (August 2020) to Daisy Lu Ranch Senior Dog Sanctuary in Camarillo, CA for medical care for their senior dogs. Lily’s Legacy is inviting other senior dog rescue organizations across the United States to partner with them for Saving Senior Dogs Week. Current partnering Senior Dog Rescues organizations include: Albert's Dog Lounge Dog Rescue - Wisconsin Daisy Lu – California (NEW) Grand-Paws Senior Sanctuary – California Homer J's Senior Dog Sanctuary - Nevada Lionel’s Legacy – California Muttville – California Old Dog Home Inc. - Georgia Peace of Mind Dog Rescue – California The Roland Senior Dog Rescue Gang – Florida Senior Dog Haven & Hospice - Delaware Vintage Paws Rescue - Florida Vintage Pet Rescue – Rhode Island Special thanks to our 2020 Saving Senior Dogs Week sponsors mezzettamakesitbetta.com canna-pet.com canasrealty.com petrescuerx.com “The joy of giving these seniors a second chance in their golden years outweighs the pain of losing one.” - Laurel, senior dog adopter “If you are brave enough to say goodbye, life will reward you with a new hello.” - Joan, senior dog adopter For more information on Saving Senior Dogs Week, to become a partnering senior dog rescue, to become a sponsor of Saving Senior Dogs Week 2020, or to donate, contact Alice Mayn at alice.lilyslegacysds@gmail.com or call 707-787-7010. Visit www.lilyslegacy.org Media Contact: Clara Franco 858-699-4220 clara@hamiltoninkpr.com # # # # #
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